Zero to Hero: Turning Agents into Customer Service Masters
While the importance of good customer service has been well established, it’s a tough mountain to climb without properly trained agents to provide it.
What makes a great call centre agent? Is it the ability to stay calm under the pressure of a voice snapping in your ear with a dozen ringing phones around you? Or is it the persistence and dedication required to handle problem after problem in a field where agents are under-appreciated and battered relentlessly? According to a 2014 Customer Service report by Parature, 65 percent of consumers admitted that they’ve cut ties with a brand over a single poor customer service experience. With numbers like that, knowing what makes a good customer service agent is as important as ever. Read more →